‘MOS Burger’ sells ‘Nanbu-dori’ burgers using brand chicken produced in Ohfunato City
[From Ohfunato City-my stricken home town]
– East Japan Great Earthquake & Tsunami Disaster-
One of the large fast-food chains in Japan ‘MOS Burger’ put new style ‘Nanbu-dori Zangi Burgers’ on sale which use famous brand chicken ‘Nanbu-dori’ produced by ‘Amatake Food Co. in Ohfunato City. The famous brand chicken breast is deep fried in ‘Zangi’ style and seasoned with special sauce mixed with soy sauce, Sendai soybean paste, and mayonnaise.
The large burger chain has used famous brand chicken produced in Ohfunato City three times, because the founder of ‘MOS Burger’ company Satoshi Sakurada (櫻田 慧), was from Ohfunato City. ‘MOS Burger’ has waited for recovery of Amatake Food Co. from the disaster and produced 4th original burgers used with ‘Nanbu-dori’ chicken.
“We would like to inform our vitality to all over Japan again through providing our brand chicken ‘Nanbu-dori’.” Mr. Hidiki Amatake, the president of the Aamatake Food Co. is firmly determined.
‘Nanbu-dori’ burgers are on sale from September 16 to the beginning of October at their 145 burger shops in Tohoku and Hokkaido.
Nanbu-Dori are raised from their ‘Grand Parents Stock（GPS）’in Iwate through prevention of epidemics and sanitary systems. Amatake also make it possible a stable production of ‘Nanbu-Dori’ as they do not use any antibiotics or synthetics during the whole raising period.
Amatake company imports GPS from Hubbard Co.,Ltd. in France, which is world famous for raising red chickens. This is to prevent ‘Avian Inf.’ which has a very high infectious rate across the globe. Therefore, we also make it possible to maintain a stable production. Amatake company also have created their own three-generation system for developing our unique Nanbu-Dori breed. After our own in-house quarantine, the first generation is put in a special newly-built chicken house. After hatching, the second generation roosters are crossed with domestic White Rock hens. The product of these roosters and White Rock hens is the Nanbu-Dori chicken. Amatake company was the first company in raising chicken companies of Japan to start raising chickens from GPS.
MOS Food Services, Inc. (株式会社モスフードサービス), doing business as MOS Burger (モスバーガー “MOS” or “Mountain Ocean Sun”), is a fast food restaurants chain (fast-casual) that originated in Japan. It is now the second-largest fast-food franchise in Japan after McDonald’s, and owns numerous overseas outlets over East Asia, including Taiwan, Singapore, Hong Kong, Thailand, Indonesia, and until 2005, Hawaii. It is also the name of the standard hamburger offered by the restaurant, being its first product when the restaurant was founded in 1972. The publicly-traded company also runs 80^C stores, MOS’s-C, Mother Leaf, Shanghalichiba, Mamedori, and Stefan Grill outlets. The company had 1327 stores in 2005, down from 1458 in 2001. One slogan used within its stores is “Japanese Fine Burger and Coffee”.
＜Reference＞
http://mainichi.jp/
http://www.tohkaishimpo.com/i
http://en.wikipedia.org/wiki/
http://www.amatake.co.jp/english/index.html
View Amatake Co. in a larger map
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