Hello Kitty shop opens in Vienna~♪

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The first official Hello Kitty shop in Austria opened Thursday at a shopping mall in Vienna, with many goods available exclusively at the Viennese outlet.

Hello Kitty, a character brand of Sanrio Co., is popular in Europe particularly among women and children, and shop manager Thomas Gottsbacher said that “there are even people from Germany coming all the way here” to purchase specialties.

When the shop doors opened at 9 a.m., the first customers were already waiting outside.

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